Refer Article:
https://www.mckinseyquarterly.com/High_Tech/Software/Where_software_vendors_should_focus_2202 Extract from article
.............Software vendors do better when they focus on capabilities that are crucial for their particular products and customers. ..................................
Cost champions concentrate on standardized architectures, tools, and processes, all of which cut expenses by promoting predictable results and minimal rework.
Innovators foster creativity by encouraging their people to develop new capabilities and by supporting an organizational mind-set that rewards novel ideas.
Perfectionists secure their niche by focusing on quality.
Integrators excel at standardization in order to get value from organizations they acquire.
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